Top
0 £0 Basket
Basket Summary
Basket Total: £0
Go to basket
All All Adult Driving Junior Driving Car Track Day Bike Track Day Experience Days Help Login Corporate My Voucher 01376 809032

Motorists head to the hills in record numbers - News

UK motorists facing the daily slog of congestion, roadworks and road rage are heading to the hills in record numbers by going off-road.

Our stats show that 4x4 off-road experiences are one of the fastest-growing driving experience sectors, growing by 40 per cent this year alone.

Operations Manage Imran Malek said: "Beleaguered motorists face obstacles on an almost daily basis. Traffic jams and aggressive drivers are just for starters!

"It’s no surprise that more-and-more Brits are breaking free of conventional road driving with an off-road experience where they can unleash their motoring inhibitions."

While going off-road is one way to relieve motoring frustrations, the growth in 4x4 off-road experiences also mirrors the increasing popularity of SUVs with UK car buyers, which now represent approximately one-in-three cars on British roads.

Imran added: "Going on an off-road driving experience also provides the opportunity to learn a whole new set of driving skills and discover the true capabilities of a 4x4 vehicle. This extra confidence can be transferred to every day driving."

And it’s not just the adults who are getting down and dirty as children are also playing in the mud!

Imran concluded: "Children as young as 10 years old are now learning to drive off-road, and with no signs of a slowdown in SUV popularity, I would expect that demand for 4x4 experiences will only get stronger. In fact, we’ve added more to keep up with the pace."

Motorists head to the hills in record numbers
30 August 2019
Blog

Other News

Formula 1 2024: All The Changes For The Upcoming Season

Formula 1 2024: All The Changes For The Upcoming Season

Ahead of this year's season getting under way in Bahrain next weekend, we take a look ahead to what expect out on track
26 February 2024
Trackdays
The Ford Mustang: The 60 Year Icon

The Ford Mustang: The 60 Year Icon

As a classic of American muscle cars celebrates entering its sixth decade today, we take a look back on its incredible history out on the roads
17 April 2024
Trackdays
Unveiling the Twists And Turns of the 2024 Bahrain Grand Prix

Unveiling the Twists And Turns of the 2024 Bahrain Grand Prix

We bring you our lowdown of all the action both on - and off - the track from last weekend's first race of the new World Championship season
07 March 2024
Trackdays
Exclusive Supercar Experience In Bicester and Bury St Edmunds

Exclusive Supercar Experience In Bicester and Bury St Edmunds

Bicester Heritage Centre in Oxfordshire and Red Lodge Circuit in Suffolk pay host to our newest Double Supercar Thrill experience
19 April 2024
Trackdays
Kids' Most Popular Dream Cars Revealed Ahead Of Easter Holidays

Kids' Most Popular Dream Cars Revealed Ahead Of Easter Holidays

Lamborghini races ahead of the competition for kids' most in demand picks on our junior supercar driving experiences
15 March 2024
Trackdays
MotoGP 2024 Season Preview

MotoGP 2024 Season Preview

With just over a week to go before the new season begins out in Lusail in Qatar, we cast our eyes over and offer a look of what to expect out on track
29 February 2024
Trackdays