New research reveals that Brits would prefer to drive a classic Mini over high-speed thrills, such as in a Jaguar E-Type.
Indeed, as Mini anniversary celebrations take place across the UK in 2019, we've seen that Mini track experiences are outselling other higher speed classic experiences by 15 per cent year to date.
The surprising revelation is further good news for the iconic, and much-loved marque, in a milestone year.
Imran Malek, operations manager at TrackDays.co.uk, said: “Our latest research indicates that our love affair with the Mini is stronger than ever in its 60 th anniversary.
“Many drivers would prefer to get behind the wheel of this iconic compact, which still packs its own punch, rather than experience even faster thrills in some of the other classics available to drive such as the Jaguar E-Type and Aston Martin Vantage.
“It really is great to see that the enduring appeal of one of Britain’s most popular classics is attracting such high levels of bookings.”
Further analysis by TrackDays.co.uk shows that the average age of customers booking a classic Mini driving experience is between 55 and 65 years.
Imran added: “Driving a classic Mini is a great way to turn back the clock and remember just how influential this car has become. When it was launched, it took the automotive world by storm with its compact styling, performance and impressive handling.
“Its legacy is secured as one of the UK’s most iconic cars and, given the average age of customers booking a classic Mini experience, it would seem many want to pay homage to a car that was so important in their youth.”
24 June 2019 Blog
