Top
0 £0 Basket
Basket Summary
Basket Total: £0
Go to basket
All All Adult Driving Junior Driving Car Track Day Bike Track Day Experience Days Help Login Corporate My Voucher 01376 809032

Britain's Favourite Supercar Brand Revealed - News

  • Aston Martins are the most booked supercars on driving experiences days
  • Our analysis of thousands of bookings reveals Aston Martin experiences command a one-in-four share of the top five most popular brands on our website
  • Ferrari, Lamborghini, Audi, and Porsche experiences also rank among the top five most popular bookings

The British public's taste for class and style has shone through in our recent study conducted of our Supercar Driving Experience bookings here on TrackDays,, which has revealed that Aston Martin is the nation's supercar brand of choice.

Analysing data from thousands of our bookings on supercar driving experiences at race circuits and venues across the UK, has found that demand for Aston Martin driving experiences commands a one-in-four (26%) share among the top five most sought-after brands on our website.

The acclaimed British manufacturer's performance was significantly boosted by the popularity of the Aston Martin V8 Vantage experience, which has proved to be the most popular marque-specific product, attracting 17% of bookings from thrill-seekers and enthusiasts looking to get behind the wheel of a supercar.

In a tight race, Aston Martin edged out Italian competition, as iconic Ferrari and Lamborghini marques respectively attracted 25% and 24% of bookings. The Italians were followed by German automotive giants Audi and Porsche, which drew in 17% and 7% of bookings, respectively.

Dan Jones, operations manager at TrackDays.co.uk, says: "The fact that our Aston Martin driving experience packages are even more popular than other stylish brands from the continent is testament to the country's enduring love affair with the brand."

"Unsurprisingly, driving experiences in Ferraris and driving experiences in Lamborghinis are also well-favoured, with the California and Gallardo models featuring in our top five most popular marque-specific packages."

Britain's Favourite Supercar Brand Revealed
12 June 2024
Trackdays

Other News

Best Moments In 24 Hours of Le Mans History

Best Moments In 24 Hours of Le Mans History

As the chequered flag is raised on another round of the iconic endurance race, we take a look back at some of its most memorable moments down the years
18 June 2024
Trackdays
British Grand Prix Fever Drives Bookings For F1 Experiences

British Grand Prix Fever Drives Bookings For F1 Experiences

Newly released booking data shows Brits' interest in all things F1 surged after the last two years of British GPs and is expected to rise again
02 July 2024
Trackdays
10 Year Olds Learn To Drive As A Way Of Spreading the Cost

10 Year Olds Learn To Drive As A Way Of Spreading the Cost

New Under 17s Driving Lessons could provide a beneficial bridge to offset the rising expenses of learning to drive in the UK
22 May 2024
Trackdays
Britain's Favourite Supercar Brand Revealed

Britain's Favourite Supercar Brand Revealed

Aston Martin pulls far ahead of the likes of Ferrari and Lamborghini amongst our top 5 most popular supercar marques for driving experiences
12 June 2024
Trackdays
20 Years in the fast lane: TrackDays' Manager Dan Jones reflects on two decades with the company

20 Years in the fast lane: TrackDays' Manager Dan Jones reflects on two decades with the company

Read Dan Jones's account of working for 20 years for Trackdays.co.uk as he celebrates two decades in the Industry.
04 July 2024
Trackdays
The Ultimate Euro 2024 Cars Squad

The Ultimate Euro 2024 Cars Squad

With the bi-annual European football championships now under way in Germany, we've taken it upon ourselves to assemble our dream starting XI cars
17 June 2024
Alex