Top
0 £0 Basket
Basket Summary
Basket Total: £0
Go to basket
All All Adult Driving Junior Driving Car Track Day Bike Track Day Experience Days Help Login Corporate My Voucher 01376 809032

Elderly living life in the fast lane - News

Our most recent data, for the end of 2018, has shown a huge increase of 29 per cent in bookings from the elderly compared to the same period the previous year.

Among the cars available to book at one of the UK's top race circuits, including Silverstone, Brands Hatch, Snetterton and Donington Park, are Aston Martins, Lamborghinis, Ferraris and McLarens, many of which are capable of 200 mph plus!

Dan Jones, operations manager, said: "Forget your preconceptions as our data suggest that elderly Brits have no intention of slowing down but, instead, would rather put pedal to the metal in an awesome supercar around a world-class race circuit.

"Whether it's in a fast Ferrari, an awesome Aston Martin or powerful Porsche, I've no doubt that some of our more senior customers could probably teach a few younger drivers a trick or too!"

The findings, which reveal the increase in bookings, also mirror the power of the so-called 'Grey Pound', which is the spending power of the elderly, that some estimates say is worth more than £200 billion in the UK.

Dan added: "With an increasing elderly population we can only expect more driving experience bookings from those aged over 65 who want to live life to the full."

Elderly living life in the fast lane
22 January 2019
Blog

Other News

Bikers' Favourite Tracks Revealed

Bikers' Favourite Tracks Revealed

Cadwell Park, Snetterton and Donington Park lead the way in our latest booking data analysis of own bike track day circuit choices
22 March 2024
Trackdays
Summer Driving Dos and Don'ts: Common Mistakes to Avoid

Summer Driving Dos and Don'ts: Common Mistakes to Avoid

As the days get warmer, we give you an important reminder of how to drive safely in the summer months and the common mistakes to avoid
10 May 2024
Violet
Exclusive Supercar Experience In Bicester and Bury St Edmunds

Exclusive Supercar Experience In Bicester and Bury St Edmunds

Bicester Heritage Centre in Oxfordshire and Red Lodge Circuit in Suffolk pay host to our newest Double Supercar Thrill experience
19 April 2024
Alex
Useful Hints and Tips to Consider When Booking a Track Day

Useful Hints and Tips to Consider When Booking a Track Day

We guide you through the essential factors to consider before you book your next time out on track in your hot set of four wheels
08 April 2024
Trackdays
The Ford Mustang: The 60 Year Icon

The Ford Mustang: The 60 Year Icon

As a classic of American muscle cars celebrates entering its sixth decade today, we take a look back on its incredible history out on the roads
17 April 2024
Trackdays
Driver Caution Urged Over Hospitalisation Of Motorcyclists

Driver Caution Urged Over Hospitalisation Of Motorcyclists

A lack of positive progress over hospitalisation of both motorcyclists and pedestrians in the last decade backs calls for drivers to take more care
10 April 2024
Trackdays